778: Cold Calling Is Dead! Increase Lead Conversion by Texting with Robby Trefethren

The rise of robocalls hasn’t done our industry any favors. Agents and ISAs who used to bring in big business by cold calling are now hard pressed to get FSBOs and expireds on the phone. Robby Trefethren started his real estate career as an ISA five years ago and has experienced this firsthand. On today’s show, Robby shares his current strategy for converting cold leads: texting. Listen and learn how Robby trains ISAs to bring hundreds of cold leads to closing annually via scheduled text messages. Plus, you’ll hear how to hire the right people for ISA positions, how to compensate high-quality ISAs, and more. Get Instant Access to Hundreds of Free Real Estate Tools Visit hibandigital.com/toolbox Claim Real Estate Discounts, Free Trials, and More Visit hibandigital.com/resources Sponsors Rebus University - Get Over $10,000 in Real Estate Training for as Little as $97 Visit futureofrealestatetraining.com PadHawk - Find Your Market's Best Leads for FREE with a 7-Day Trial Visit padhawk.com Roddy's FLS - Discover Unbeatable Real Estate Deals with a FREE Foreclosure List Visit 4closure.info