Inclusion and Marketing
Podcast tekijän mukaan Sonia Thompson - Torstaisin
158 Jaksot
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157. The deal with the Target and Amazon boycotts, plus Spotify, and Emilia Perez happenings
Julkaistiin: 3.4.2025 -
156. 2025 Inclusive marketing trends: Backed by data
Julkaistiin: 27.3.2025 -
155. 5 Inclusive email marketing strategies
Julkaistiin: 20.3.2025 -
154. How Sonoro is helping Toyota and other brands authentically engage Latino consumers
Julkaistiin: 13.3.2025 -
153. Inclusive marketing done right: 7 Examples of brands tackling it in different ways
Julkaistiin: 6.3.2025 -
152. Build a large and diverse audience with an email newsletter, with Maria Gharib
Julkaistiin: 27.2.2025 -
151. Converting through case studies: How to infuse inclusion for more effectiveness
Julkaistiin: 20.2.2025 -
150. Super Bowl VIX: Analyzing ads, decisions, commentary, and implications
Julkaistiin: 13.2.2025 -
149. Inclusive marketing as an organizational standard, not an option
Julkaistiin: 6.2.2025 -
148. Answer this question to convert more customers
Julkaistiin: 30.1.2025 -
147. A critical lesson for marketers from the Blake Lively v. Justin Baldoni saga
Julkaistiin: 23.1.2025 -
146. How to use data to increase customer success for all, with Deborah Pickett
Julkaistiin: 16.1.2025 -
145. How to implement systems for inclusive marketing, with Kumi Croom
Julkaistiin: 9.1.2025 -
144. A chat with Wistia co-founder and CEO about inclusive marketing
Julkaistiin: 2.1.2025 -
143. The mistake that made me
Julkaistiin: 27.12.2024 -
142. How to make more people feel seen, with Jasmine Star
Julkaistiin: 19.12.2024 -
141. How to be effective with inclusive marketing over the long-term
Julkaistiin: 12.12.2024 -
140. This AI tool assesses how inclusive brands are
Julkaistiin: 6.12.2024 -
139. The biases we hold
Julkaistiin: 28.11.2024 -
138. How smart brands demonstrate their values to consumers
Julkaistiin: 21.11.2024
Inclusive marketing is rapidly growing in prominence, as more consumers expect that brands "see" them, be more inclusive in their marketing campaigns, and accommodate a broader base of customers that don't cleanly fit into what is considered "mainstream." The show is hosted by Sonia Thompson, an inclusive brand coach, strategist, consultant, speaker, and Forbes and Inc. columnist who's helped brands and leaders alike attract and retain diverse customers. This podcast explores everything you need to know about building an inclusive brand, including customer experience, inclusive leadership, cultural intelligence, building diverse teams, inclusive language and imagery, and more.
