S06 EP01: The Right Way to Capitalise your DTC Business

On today’s episode, Kunle is joined by Andrew D’Souza, Co-Founder and CEO of Clearbanc - a company that helps high growth eCommerce businesses raise money without diluting equity. Clearbanc is the biggest eCommerce investor in the world, having invested more than a billion dollars in almost 3000 businesses since being founded in 2015. We all know eCommerce is booming, and there are opportunities for explosive growth cropping up everywhere. But each business has its limitations. Capitalising on these opportunities usually involves spending more on marketing, growing your team and having bigger inventory. All of these are easier said than done. At the end of the day it comes down to the amount of capital you have on hand.  Raising funds is no mean feat either. On one hand you have the option of raising venture capital - where after investing a lot of time and resources you could just lose control of your company; on the other hand, you have debt financing - where you could lose everything you own if things don’t go well. Clearbanc’s mission is to solve this funding dilemma. Clearbanc has the system’s in place to analyse your business and give you an offer instantly. You can raise funds without the hassles and stress of VCs and banks. In today’s episode Kunle and Andrew discuss strategies for DTC businesses to raise funds and grow in the current eCommerce ecosystem. You will get to hear about future trends and opportunities, and how they all tie into being omnichannel. You certainly don’t want to miss this one!  ----------- SPONSORS: This episode is brought to you by: Klaviyo  This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo. Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments. Find out more on klaviyo.com/2x.   Rewind This episode is brought to you by Rewind. The #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 25,000 online businesses. Direct-to-Consumer brands like Gymshark and Movement Watches rely on Rewind. Cloud-based ecommerce platforms like Shopify and BigCommerce do not have automatic backup features. Rewind protects your store against human error, misbehaving apps, or collaborators gone bad with Automatic backups!   For a free 30-day trial, Go to Rewind.io, reach out to the Rewind team via chat or email and mention ‘2x ecommerce’ Famous This episode is brought to you by Famous. Famous enables brands on Shopify to easily build beautiful landing pages and product pages that include custom video, animations, and more. All pages built on famous are optimized for storytelling and selling on desktop and mobile.   Famous’ software allows you to build your pages in minutes without code, so you don’t need a developer. You just need to want to build a better experience for your customers. Famous has worked in the past with many leading online retailers including Honest, Justfab and more.   You can try it for free at famous.co/2x.