How Follain is Leading the Clean Beauty Movement

Tara and Jenna discuss how Follain makes it simple for consumers to find the highest quality clean beauty products. We chat about Follain’s hybrid model bringing digital touch points and data to their stores to personalize every customer experience. Tara also shares how she mapped her transition from public advocacy to starting Follain, from creating her blog the Natural Chemyst to studying at a lavender farm in France and building the first store with her husband.