What does Super Mario Brothers have to do with direct writers?

If you want to know the answer to this question then you have to listen to this podcast. On this podcast we talk a lot about direct writers and how to overcome their influence to our prospects and clients.  I make reference and discuss this article about IIA’s Vs. Direct writers.  Last..I need your questions for the CEO’s and top brass I am interviewing on the show in November and December.  Tell me your thoughts , tell me your ideas and I am going to tell the world what you have to say!