8# Peter Janes - Startup Your Life

Peter is the founder and MD at shopa. Launched in Nov 2012.Shopa is a patented social commerce network where users discover, share and buy what people are talking about, all in the same place.Shopa has the web’s largest database of over 300 million products from over 100,000 brands. Using the wisdom of crowds and trending data, users discover, share and can buy the latest products and services all on the shopa platform. Users personalize the network to their tastes and interests, and are rewarded for promoting products they like. Any rewards earned can then be used to buy any other products within the network.Shopa is a unique platform enabling brands to tap into millions of individuals’ personal networks to drive sales. The real-time social interactions create a cascade of sales through social influence. Shopa helps reward anyone, anywhere for passing product and service suggestions to friends across any device, network, blog or messaging service they wish.Shopa was awarded the title of European Start-up of the year 2013. (IBM)Previously Peter founded the 'The Post Network', a network of social sharing platforms which was successfully sold in May of 2011.