#19 Big brands on a CV don’t equal success, build a strong team around you, & the two sides of trust w/Eva Alexandridis, Founder of 111SKIN

Eva Alexandridis, the Founder of 111SKIN is eloquent, elegant and enlightened. Growing up in Bulgaria with limited access to beauty products she, together with her husband Yannis - a plastic surgeon, created a skincare brand that now offers a luxurious, sensorial experience and is stocked in some of the most iconic stores in the world. We spoke about the long, difficult journey of building the brand, making assumptions about team members based on the companies they come from, trust, being burnt and so much more.  WE DISCUSS 02:13 - Eva growing up in Bulgaria & birth of 111Skin 08:54 - How to make the idea happen 15:37 - Future of the brand 19:11 - The effect of the pandemic 21:48 - Eva’s secrets to success and advice to people starting now 26:38 - Achieving balance of work and life 34: 20 - On Leadership 39:10 - Being a woman in business 41:40 - Advice to younger self / trust 47:31 - Eva’s skincare routine and top product EPISODE #19: You can listen to the full episode here OR WATCH it on YouTube - https://www.youtube.com/channel/UCC-YIz5pEMM9vigbYOxK2Kw EVA ALEXANDRIDIS: LinkedIn: https://uk.linkedin.com/in/eva-alexandridis-77705735 111SKIN: LinkedIn: https://www.linkedin.com/company/111skin-ltd Website:https://111skin.co.uk/ Instagram: @111SKIN - https://www.instagram.com/111skin/ Facebook: @111SKIN - https://www.facebook.com/111SKIN/ Pinterest: @111SKIN - https://www.pinterest.com/111skin/_shop/ TikTok: 111skinofficial - https://www.tiktok.com/@111skinofficial? YouTube: 111SKIN - https://www.youtube.com/channel/UCLtq4PNvXgpR5zQJzSlB7YA Twitter: @111SKIN - https://twitter.com/111Skin MARIA HVOROSTOVSKY: LinkedIn: https://www.linkedin.com/in/mariahvo/ Instagram: @MariaHvo - https://www.instagram.com/mariahvo/?hl=en Clubhouse: @MariaHvo - https://www.clubhouse.com/@mariahvo HVO Search: www.hvosearch.com Get in touch if you need help HIRING your senior leadership team LEAVE A REVIEW: If you’re listening on Apple Podcasts make sure to Subscribe, Rate, and leave a REVIEW. The best review will get a mention in the next episode!