Is the App World Shifting from Ads to Subscriptions? - Jean-François Grang (Purchasely)
Apptivate: App Marketing Explained - Podcast tekijän mukaan Remerge - Keskiviikkoisin
Kategoriat:
Today’s guest saw the frustration app companies were having with in-app purchases and decided to create a solution. In today’s episode, he shares what that solution is as well as why we’re seeing a trend in app companies moving from advertising models to subscriptions, particularly for publisher-focused apps.
