Valuing Branding in Mobile Marketing - Scott Tomkins (Digital Turbine)
Apptivate: App Marketing Explained - Podcast tekijän mukaan Remerge - Keskiviikkoisin
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Today’s guest says performance marketers are too numbers-driven. Take a step back from your KPIs and join us in considering the value of branding and the bigger picture of multi-touch, cross-interface experiences for consumers.