Why You Should Be A/B Testing Your App Store Pages - Jesse Lempiäinen (Geeklab)

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Jesse Lempiäinen’s agency helps apps test their marketing strategies for App Store, Google Play, and Steam pages before their product launches. In this episode, you’ll learn the advantages of a/b testing your app store pages and take away the key metrics to measure.  Jess got his start in mobile marketing at Rovio working on Angry Bird before co-founding Geeklab where he is the CEO today. Jesse is based in Finland. 

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