165: The Future of A.I in the Beauty Industry with Boost Lab Co's Founder and CEO Craig Schweighoffer

Craig’s introduction to skincare began in 2010 with Trilogy, a NZ based brand known for its Rosehip Oil. Craig was also the co-founder and CEO of Ecoya. His journey swiftly progressed as he found home in his role as Founder, and Managing Director of BioPhysics in 2013. In his six years, he impressively grew the revenue base by 650% prior to his departure in 2019 Craig then founded and launched Boost Lab in 2020 - a range that focuses on being Australia’s serum specialists; passionate about supercharging the effectiveness of skin routines, problem-solving and boosting their customers’ confidence. BOOST LAB Co. has now launched its artificial intelligence recommendation engine: ‘Skin Advisor’ giving consumers free and personalised skincare advice in less than 1 minute. The technology enables consumers to shop with confidence, eliminating the need to commit to an expensive and overcomplicated skincare regime based on trial and error, ultimately saving discerning Australians upwards of hundreds of dollars. Craig’s philosophy is to give people what they want without excluding anyone on price, lifestyle and skin type. You can find more about Boost Lab on their website or follow them on socials. This episode was brought to you by Phorest Salon Software. Get 50% off set up, data migration and training when you join Phorest and let them know we sent you! Don't forget to join our online Facebook community where thousands of like-minded business owners you like keep each other supported and connected with the latest in the professional beauty industry. If you would like to stay up to date with the latest from Beaute Industrie you can subscribe to our weekly newsletter here. Beaute Industrie Podcast is an independent podcast that operates with the support of our listeners (that's you!) So if you would like to support the show, we would very much appreciate that. Hit 'subscribe' on Apple Podcasts or 'follow' on Spotify, and leave a review if you're feeling especially generous. Your host for the podcast is @tamarareidbeaute and we're at @beauteindustrie