299: Behind-the-Scenes with Elleebana: Unveiling the Secrets of Lash & Brow Product Innovation with Otto Mitter

Today’s guest is Otto Mitter from Elleebana Otto's journey in the beauty industry is one of inspiration! He is a multi award winning lash & brow educator, product developer, cosmetic chemist and brand builder with a career that spans over 2 decades. Highly passionate about product ingredients, research and development and ongoing education, Otto is the innovator for the world famous Elleebana One Shot Lash Lift System, Elleeplex Profusion System, Elleeplex ReGEN and Elleebana Brow Henna, as well as Co-Producer of the Belmacil Lash & Brow Tinting System. Otto’s busy schedule see’s him touring to speak at exhibitions, conferences and judge at competitions all around the world and he’s a leading authority when it comes to technical support in the area of lash and brow lamination and colouration. Otto continues to extend the boundaries of product development within the world of beauty and works in collaboration with world leaders in cosmetic manufacturing and personal care formulation. Otto received the 2019 Product Integrity Award from the National Association of Lash Artists and was the winner of the 2020 Product Integrity Award at the global NALA awards respectively. Over the last few years Elleebana has been presented with over 21 awards for product innovation and excellence in the world of education. Otto has a passion for continuing education, working with leaders in the industry and dedicating his time to help up and coming beauty therapists, lash artists and educators develop their profiles and careers. Here to share an exclusive behind-the-scenes look and unveil the secrets of lash and brow product innovation from Elleebana, today we welcome Otto Mitter. The ABIC Podcast is an independent podcast that operates with the support of our listeners (that’s you!) So if you would like to support the show, we would very much appreciate that. Hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify, and leave a review if you’re feeling especially generous and please follow us @aestheticbeautycouncil