The Untold Truth About Grass Fed Beef Marketing | Nicky Fiorentino DSH #793

Discover the untold truth about grass fed beef marketing with Sean Kelly and Nicky Fiorentino on the Digital Social Hour! 📺 Join the conversation as they unveil fascinating insights into the beef industry, from the intricacies of grass fed vs. grain fed beef to the wonders of Wagyu. 🥩 Nicky, a savvy butcher with a national reach, shares how innovative marketing strategies like billboards and online shipping have revolutionized her business. 🚀 Don't miss out on this episode packed with valuable insights, exploring the nuances of beef quality, the grading system, and the growing popularity of Wagyu. Tune in now to learn why grass fed beef might not be the nutritional holy grail it's claimed to be and why Wagyu could be the flavorful alternative you've been missing. Watch now and subscribe for more insider secrets. Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🎧✨ CHAPTERS: 00:00 - Intro 00:38 - Scaling a Butcher Shop 03:09 - Grass-Fed vs Grain-Fed Beef 11:33 - Understanding USDA Grading System 15:56 - Top Selling Meat Products 17:50 - Revenue Comparison: Online vs In-Store 19:30 - E-commerce to Butcher Shop Transition 20:00 - Quality: You Get What You Pay For 22:10 - Grass-Fed vs Grain-Fed Overview 24:53 - Starting a Meat Subscription Service 26:30 - The Subscription Box 27:28 - Future Plans for The Metery APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Nicky Fiorentino https://www.instagram.com/_nickyfiorentino_/ https://www.instagram.com/themeatery/ https://themeatery.com/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices