Becoming the Patagonia of CBD and building a science-led brand for good, with Prima Co-Founder Laurel Angelica Myers

Joining me on the show today is Laurel Angelica Myers, co-founder of the science led, purpose driven wellness brand that’s elevating CBD products, Prima. The B-corp certified company’s core mission is to rise up against the modern day stress epidemic through education and products made with the highest standards of purity, potency and transparency. Recently called the Patagonia of CBD by Forbes, Prima is built on the essential principle that balance is a critical part of health, healing, and happiness — and that we all deserve better.A brand, consumer product and digital media expert with a passion for mission-driven business, Laurel’s strategic leadership and operational acumen were fortified at The Honest Company, where she led brand strategy and product development for the organization's first 5 years.LINKS WE MENTIONPrimaFemale Startup ClubTake 20% off Prima products using the code: STG20 In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.  Hosted on Acast. See acast.com/privacy for more information.