How to get stocked in Wholefoods & scaling a business in the CPG industry, with Red Clay Hot Sauce Co-Founder Molly Fienning
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Joining me on the show today is Molly Fienning. Co-Founder of Red Clay Hot Sauce. Like the name suggests, this is a mighty hot sauce. Red Clay is a cold-pressed, made-for-foodies hot sauce & hot honey brand, which was named "Tabasco for the 21st century" by Food and Wine Magazine. Crafted by a talented Southern Chef, Red Clay sauces lead with flavor to enhance your plate of food, versus burning your palate with excess heat. Red Clay is thoughtful about craft and high-quality ingredients, which is why chefs and foodies (like Martha Stewart!!) prefer this sauce over others. It's the only cold-pressed, fermented hot sauce and the only 100% raw hot honey on the grocery shelf. This is such a great episode for anyone in the food biz. Molly really takes us through what the growth has looked like year on year - right down to the numbers, specifically how she got the brand into Wholefoods and what it looks like to join a pre existing brand as a co-founder later on in the journey. Plenty of key insights that I know you’re going to appreciate!!LINKS WE MENTION:Red Clay’s WebsiteRed Clay’s InstagramMolly’s Instagram Female Startup Club's Instagram In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.Podcast : Dare to Lead by Brene Brown – Episode with Dr. Sarah LewisPodcast: Dr. Sarah Lewis PodcastFemale Startup Club’s Private Facebook GroupThe Ads MBA by Female Startup ClubPromotional code: FSC25 for 25% off site-wide. Hosted on Acast. See acast.com/privacy for more information.