The challenges that come with creating a 100% sustainable business and the argument for Amazon, with Helen Reavey, Founder of Act+Acre

In today's episode I'm joined by Helen Reavey. Helen’s a woman that knows a thing or two about hair, and something we often don't think about - our scalp. After spending her career working on fashion week's around the world and editorial shoots with mega brands like Fendi, she started to see the negative effects of heat and products on our head, and set out to create a modern hair care business designed to keep your scalp and hair healthy.We’re chatting about her journey and how she’s gone about creating a product that didn't exist in the market, the power of a striking brand, what challenges come along with committing to a 100% sustainable brand and the argument for Amazon vs Netaporter.LINKS WE MENTION:Act+Acre's websiteAct+Acre's Instagram  Hosted on Acast. See acast.com/privacy for more information.