S10 E4: Watch Out Crumbl— Because THIS is Dessert’s Next Big Franchise

The Wolf’s bringing it back to another solo episode, and this time he’s got all of Twitter wondering why he’s been MIA for so long. He explains where he’s been all this time, and how his game-changing franchising platform, Krokit has been keeping him busy these past few months. Plus, remember how the Wolf called out Nothing Bundt Cakes as an important franchise to keep your eye on? Well, this week, he’s got another franchise to pay attention to and it’s *definitely* one you’re not expecting. And later, with Games Day Men’s Health testosterone clinics claiming they’ve sold over 700+ units, what exactly does it mean if they’ve only managed to open 100 units thus far? The Wolf breaks down some of the most common franchise marketing tactics brands use to lure prospective franchisees into the system before going over the basics incentive structure of the franchisor/franchisee relationship.   00:00 Milkshake Factory 06:00 Krokit 08:21 Game Day Men’s Health   Follow The Wolf: Newsletter: https://workweek.com/brand/the-wolf-of-franchises/ YouTube: https://www.youtube.com/@thewolfoffranchises Twitter: https://twitter.com/franchisewolf Website: https://www.krokit.com   And for exclusive insider content, don’t forget to check out my YouTube channel.   Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.   And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!