S3 E7: Hank Horkoff’s Secret Sauce to Creating Franchise Revenue

When Hank’s son described his dad’s job as ‘driving the car’ Hank knew it was time to come out of retirement. Now he’s building a STEAM education empire with Steamoji. Having already built and sold two businesses, Hank turned his entrepreneurial skills to solving the problem of STEAM (Science, Tech, Engineering, Art & Math) educational provision. The Wolf and Hank dive into why STEAM subjects should be a national priority, how to develop growth mindsets in children, and why in-person training centers are the point of differentiation for Steamoji. You’ll also hear Hank reveal his revenue-building tactics for franchise success. If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much! Follow Hank: LinkedIn: linkedin.com/in/hankhorkoff Twitter: https://twitter.com/hankfdh Check out The Wolf’s newsletter Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf Timestamps: 0:00 Intro 01:21 Hank’s Aha Moment 04:02 Bridging The Gap 05:00 Nurturing Interest 07:32 How To Prepare The Future Makers 09:42 Building a Growth Mindset 15:33 The Point of Differentiation 17:27 Calling In The Experts 20:07 Why STEAM Is A National Priority 24:24 Hank’s Secret Sauce For Success