037: How to Launch in 3 Weeks with Sarah Morrissey of Beau’s Biscuits

Sarah Morrissey took her dog treat business from idea to launch in under one month. Her whirlwind journey started by looking to transition from a service business to a product-based business. In memory of her late dog Beau, she started Beau’s Biscuits, which sells dog treat baking mixes and donates a dollar to charity for every product sold.    Listen to Mollie chat with Sarah about: How Beau’s Biscuits has grown from $50 to $600 in daily sales How customer feedback helped her improve ingredient communication  Why it’s worth spending more on packaging  How to connect with dog-owner microinfluencers How Start and Scale helped her build a customer avatar Why founders need to know how to create social ads   Learn how Sarah is connecting to the canine community through customer engagement and strategic advertising. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.   Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.    For more Foundr content, follow us on your favorite platform:  Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine