055: Reducing Cellulite Through Fiber Technology with Vanessa Babuin of Celle Skin
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Vanessa Babuin started her company Celle Skin to give women confidence by reducing the appearance of cellulite. But instead of the traditional topical solutions, Vanessa used her experience in apparel development to create a wearable beauty solution. Celle Skin's trademarked technology in their FibreCel™ Shorts increases circulation that helps repair the skin. Within 4 months, Celle Skin hit over $100K in sales and plans to expand its offerings and reach through Vanessa's passion for helping other women. Listen to Mollie and Vanessa discuss: The decision to manufacture in Italy How to trademark their specialized fiber technology Offering a 30-day money-back guarantee How Start and Scale helped simplify Celle's product message The advertising restraints of a results-driven product How to get your products in stores How the Daily Mail found Celle on TikTok And much more apparel business advice… Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine