87 - Is Voice Search Finally Killing SEO?
Hotel Marketing Podcast - Podcast tekijän mukaan TravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier!
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Increasingly, travelers are turning to voice search on their smartphone or voice assistant for the answers to their queries. In this week’s episode of the Fuel Hotel Marketing Podcast, we break down these changes, what it means for your hotel, and give you some proactive tips to ensure that you’re prepared for the SEO-volution. With all of the changes that Google has made over the past 5 years, SEO has been dead more times than Kenny from South Park but it’s still driving significant traffic and revenue to our hotels. With that said, the latest calls for the demise of SEO may have a little more credence because this time, it’s not about SERP changes, it’s about a definite shift in consumer behavior. SHOW NOTES:
