Sales Coaching: Don't ask your buyer what the impact of their problems is. Find it and tell them!| Gap Sell Keenan #58

This week on Gap Sell Keenan we've got Lance Junck! Watch as Lance tries to sell Keenan!Sales calls aren't easy by any means. And while Gap Selling is the key to doing it right, you've got to put in work to learn the craft.Keenan gets a TON of sales calls all the time, and most of the time, they're not too great. So rather than blowing them off, he decided to start using them as a coaching opportunity.This is Gap Sell Keenan, where he takes real sales calls. If he likes what they're selling and how they sell it, he'll buy it.If not, he'll offer his coaching tips to the seller on how they could improve.Get Your Copy of Gap SellingGap Selling Online TrainingWatch Episodes