[Greatest Hits] Data Analysis and Interpretation: Deriving Meaningful Insights with Gail Conn, CEO at PhiPower

In this episode of Getting to Aha!, Darshan Mehta is joined by Gail Conn, CEO at PhiPower to discuss the importance of customer insights for business success; the best practices for designing effective surveys, and what to avoid; and the importance of staying open-minded in your data analysis. Gail is the CEO of PhiPower, a market research consultancy that works with big name organizations, such as Apple and Disney, who need nuanced information to inform their business decisions. Prior to this, she was Co-Founder of MindClick, an online market research company, and a Senior Account Executive at Yahoo. She is also a volunteer Worker Bee Extraordinaire at Big Sunday. As a psychiatrist for business, Gail has provided consultation, marketing, and strategy for major corporations. We can’t wait for you to hear what she has to share with us!