Girls That Startup: 4 Marketing Strategies Our 7 Figure Business Uses

Welcome back to Girls That Startup, a weekly series where we spill the tea on how to create a seven-figure side hustle - because no one saves their way to wealth. You’re joined by Sim, a seven-figure business owner, and Maia, an entrepreneur in the making.This week, Sim and Maia discuss effective marketing strategies focused on showcasing the journey and building personal connections with customers. They highlight the impact of emotional investment and how it leads to higher engagement, retention rates, and repeat customers for small businesses and creators. They also mention the drawbacks of certain strategies like sales, collaborations, and paid ads, emphasising the need for authenticity and organic growth in marketing efforts.Watch the episode on Youtube hereFor more Friends That Invest:Sign up for the weekly Stock Market Tea newsletterInstagramTikTokTwitterFacebook'Til next week, team! We’ve rebranded from Girls That Invest to Friends That Invest—same mission, new name. Thanks for growing with us. Hosted on Acast. See acast.com/privacy for more information.