Why Most Hotels Fail at Social Media (And How to Get It Right) - Ben Wolff

In this episode, Ben Wolff, co-founder and developer of Onera and CEO of Oasi, shares how his team has proven that social media can drive real results for traditional hotels and the surprising attribution gap they uncovered by just asking guests how they found them. Connect with Ben: LinkedInTwitter (@UniqueStaysGuy)Instagram (@IAmBenWolff)NewsletterSee our earlier episode with Ben: How We're Scaling Innovation and Investment from Short-Term Rentals to Hotels A few more resources: If you'r...