Spotify Podcast Advertising
In Practise - Podcast tekijän mukaan In Practise
Kategoriat:
We discuss our recent research piece on Spotify's push into Podcasting and how it plans to monetise shows via advertising. We explore: How to segment Spotify's podcast inventory and monetisation methods across inventory types Bidding and sales mechanisms across top podcast shows Spotify's take rate across inventory types Spotify Podcast unit economics and outlook
