Building a Brand, Not Just a Product Line

In the Sauce - Podcast tekijän mukaan Heritage Radio Network

Alli Ball is a grocery buyer turned consultant, and the creator of Retail Ready, an online course food CPG founders. Alli is also host of Food Biz Wiz, a podcast about wholesale strategy.On this episode of ITS, Alli and Ali talk about what it takes to get products on the shelf, and keep them there. Step by step.

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