60: The 12 Days of Crisis: My Top #PRFails in 2019
The PR Breakdown with Molly McPherson - Podcast tekijän mukaan www.mollymcpherson.com - Keskiviikkoisin

Kategoriat:
On the first day of Christmas, my true love sent to me A PR crisis, or one or two or three. In this (almost) end-of-the-year episode, I wrap-up the PR season by covering the best (or worst?) PR crises of 2019. It's my holiday gift to myself and to anyone else who has a passion for practicing public relations. My definition of a PR crisis? A public reaction from an event that causes a brand or a person’s reputation to upside-down. The viral-age twist? It can happen overnight. Listen to my #PRF...