6.6 Fake purpose

Often we simply wrap nice sounding words around the products and services we offer... and ta-da, there is our purpose. Most likely, though, this is simply a "fake" purpose. Remember: purpose is not something we design or declare, it's a voice that whispers if we know how to listen and calls us to a better future. It's time we stop the BS and face the fact that a true so much of what organizations do is destructive and that a true purpose is antithetical to continued destruction.In this episod...