47: Big Product Decisions: Gut Feeling or Test?

Jonathan is famous and get recognized while holding underwear. 👙 Jake's new book Make Time is coming out tomorrow! 🔥📖🔥 Jake and Jonathan discuss different approaches to giving talks. Jake always wings it, while Jonathan sweats every detail! Sound right, right? 🤔 Jonathan charges an ungodly amount for talks...because he can. 🤑 Jake and Jonathan drop some wisdom on giving talks. Being entertaining is key. No forget that, actually just be serious. 😶 Jake _candidly_ roasts Jonathan on his interview skills, then they talk about how TOTALLY confident they are when they interview guests. 😎 Creative Selection book discussion. Gut → demo → launch. How that relates to the sprint. Words matter: Prototype vs demo. 👨🏻‍🎨 Irish accent. ☘️ Check out, nay, GO BUY the AJ&Smart + Jake Knapp Official Design Sprint Master-Class: ajsmart.com/masterclass 💰 ## **Links:** [**Buy Make Time!**](https://maketimebook.com/buy/) Review Make Time on: [Amazon.com](https://www.amazon.com/Make-Time-Distraction-Energy-Matters/dp/0525572422/ref=as_li_ss_tl?ie=UTF8&qid=1522284129&sr=8-5&keywords=make+time&dpID=41KFAR5lvqL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch&linkCode=sl1&tag=maketimebook.com-20&linkId=b6eb40fe5d5aaf601f6e98c2e6591f55), [Amazon.co.uk](https://www.amazon.co.uk/Make-Time-Distraction-Energy-Matters/dp/0525572422/ref=as_li_ss_tl?ie=UTF8&qid=1522284129&sr=8-5&keywords=make+time&dpID=41KFAR5lvqL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch&linkCode=sl1&tag=maketimebook.com-20&linkId=b6eb40fe5d5aaf601f6e98c2e6591f55), [Amazon.de](https://www.amazon.de/Make-Time-Distraction-Energy-Matters/dp/0525572422/ref=as_li_ss_tl?ie=UTF8&qid=1522284129&sr=8-5&keywords=make+time&dpID=41KFAR5lvqL&preST=_SY291_BO1,204,203,200_QL40_&dpSrc=srch&linkCode=sl1&tag=maketimebook.com-20&linkId=b6eb40fe5d5aaf601f6e98c2e6591f55) [Review Make Time on Goodreads](https://www.goodreads.com/book/show/37880811-make-time) [**Buy Sprint!**](https://www.thesprintbook.com/buy/) [PBC #Why Most Design Conferences Suck](https://medium.com/product-breakfast-club-links-unofficial/pbc-11-why-most-design-conferences-suck-f6966b5b9951) [**BOOK:** Confessions of a Public Speaker by Scott Berkun | Amazon.com](https://www.amazon.com/Confessions-Public-Speaker-Scott-Berkun/dp/1449301959/ref=sr_1_1?ie=UTF8&qid=1537712372&sr=8-1&keywords=confessions+of+a+public+speaker+scott+berkun) [PBC #Silicon Valley’s Top CEO/Leadership Coach: KIM SCOTT](https://medium.com/product-breakfast-club-links-unofficial/pbc-46-silicon-valleys-top-ceo-leadership-coach-kim-scott-48cfdf416086) [Scott Belsky](http://www.scottbelsky.com/) [The GaryVee Audio Experience](https://www.garyvaynerchuk.com/podcast/) [The Tim Ferriss Show](https://tim.blog/podcast/) [Terry Gross | Wikipedia](https://en.wikipedia.org/wiki/Terry_Gross) [PBC X: Jason Fried gives us SAVAGE Product Advice](https://medium.com/product-breakfast-club-links-unofficial/pbc-x-jason-fried-gives-us-savage-product-advice-316df7c11c93) [**BOOK:** Creative Selection by Ken Kocienda | Amazon.com](https://www.amazon.com/Creative-Selection-Inside-Apples-Process/dp/1250194466/ref=sr_1_1?ie=UTF8&qid=1537714260&sr=8-1&keywords=creative+selection) [Go (subtly) nag Chris Do to invite Jonathan on his podcast](https://twitter.com/theChrisDo) ## **Your Hosts:** * Follow Jake Knapp on Twitter: [@jakek](https://twitter.com/jakek) * Follow Jonathan Courtney on Instagram or Twitter: [@jicecream](https://www.instagram.com/jicecream/) * Write into the podcast: [[email protected]](mailto:[email protected]) * Podcast editing by Jason Sanderson: [PodcastTech.com](https://PodcastTech.com) Show Notes (fan made by [@amrkhalifeh](https://www.instagram.com/amrkhalifeh/)): https://medium.com/product-breakfast-club-links-unofficial