Using Transformation, Teamwork, and Timing to Ensure Success with François Boissel and Fred Cogny of Novadiscovery
Leaders of B2B Podcast - Interviews on Business Leadership, B2B Sales, B2B Marketing and Revenue Growth - Podcast tekijän mukaan David Ledgerwood, Leaders of B2B
Kategoriat:
François Boissel, CEO and Co-Founder at Novadiscovery & Frederic Cogny, CTO, join Ledge in today’s podcast which is filled with double the learning. This co-founding duo established a company that enables simulations of clinical trials. Their approach ensures better accuracy, quicker approval, and more affordable trials. The pair talk about their startup journey, one which involves pivoting from a consulting to a professional services approach. Both approaches carry value to clients, but consulting tends to be costly and impractical in the long-run. Professional services like setting up a SaaS platform can provide sustainable solutions to business problems. Boissel attributes their successful transformation to hiring a COO who went through the same exercise.Cogny talks about bringing in varied experts to work together. On one hand there are the developers who build the models and platform; on the other, biotech experts who provide the content. There are challenges as far as making them communicate and work together, but this can be overcome by hiring the right people and keeping them aligned to the same vision.Both guests share how the company would not have come about if not for a period of crisis. Boissel and Cogny both came from Lehman Brothers, where they experienced the turbulent financial crisis and opted to found the company based on Boissel’s father’s vision. They emphasize that moments of setbacks can actually become the catalyst for change and trigger the right timing. Founders and business leaders will find this discussion very enriching. Linkedin - François Boissel - https://www.linkedin.com/in/fran%C3%A7ois-henri-boissel-54785717/LinkedIn - https://www.linkedin.com/in/fred-cogny-4200aa1/ This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts. Build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships & grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com This episode is brought to you by Remote.Remote working is now becoming the standard of great employment in today’s world. If you want to embark on this transformation but don’t know how, Remote can help you. Remote offers the best HR solutions like benefits and payroll anywhere on the globe. Get 50% off Remote’s full suite of global business solutions for your first employee for 3 months. Visit remote.com/leaders and use the promo code LEADERS.