A Case Study of Lean Startup in Healthcare | Eric Ries & Geeta Wilson

On July 22nd, Eric Ries is joined by Geeta Wilson, director of Consumer Experience at Humana, to discuss Lean Startup in the health and wellness industry. In this webcast, brought to you in partnership with Humana, Eric and Geeta will talk about the issues facing companies in regulatory environments, and the unique position that leaders must take in order to implement lean startup. They’ll discuss the successes (and struggles) that Humana has faced, as well as challenges in the healthcare industry that other companies can learn from, such as: lean startup to empower different parts of the value chain, innovation in a professional environment, bringing new products to market, and more. The discussion is moderated by Phil Dillard, a lean startup expert and trainer. Presented by Humana.