Episode 171: Why Most Women Over 40 Never Reach Their Weight Loss Goals (And How to Be the Exception)

You’re doing the things — eating healthier, trying to be consistent — but the progress? It’s slower than it should be… or not happening at all.And now you’re starting to wonder... Is weight loss after 40 even possible anymore?After all, most women your age are still trying… but not exactly thriving. Maybe this is just what aging looks like. Maybe it’s time to “accept reality.” Sound familiar?In this episode, we’re unpacking one of the most overlooked reasons women over 40 never reach their weight loss goals and how to make sure you do. Spoiler... it’s not about trying harder or finding more motivation. It’s about recognizing and navigating the hidden “side missions” that most women don’t realize are part of the process.These aren’t setbacks. They're the unspoken milestones of real transformation.And if you don’t know how to spot or manage them, you’ll think you’re failing… when you’re actually closer than ever.Inspired by a recent conversation with a long-term client approaching a major milestone, I’m breaking down what true, lasting success requires  and how to stop stalling out just shy of the breakthrough.If you’re tired of starting over, this episode will help you see what’s really been missing and how to make your next attempt your last.   Been getting value from the podcast and want support to implement what you've been learning? Let's talk. I’d love to help you figure out what kind of support will actually move the needle for you. Maybe it’s a Breakthrough Coaching Session to get clarity and a game plan. Or maybe you’re ready for deeper, longer-term support.We’ll figure it out together — no pressure, no hard sales — just a real conversation to get you unstuck.DM me on Instagram @concitathomas or email [email protected] and say, “I think I need help.” I’ll take it from there.   Already know you want a Breakthrough Coaching Session?Click here to schedule today and use coupon code PODCAST to save $100. Next Steps: Join the free community. https://concitathomas.com/community Submit a question to be answered on the podcast. https://concitathomas.com/askconcita Want to discuss working together? Email me. [email protected]