#3 Why you eat when you don’t want to

  Today I am talking about why you eat when you don’t want to. And what I mean by that is; why is it that a part of you wants to eat and a part of you doesn’t.     I used to be desperate to lose weight. I knew what foods to eat and what foods not to eat. I loved fruit and vegetables and yet I still ate chocolate and ice cream. I still had too many crisps and dips on a Friday night. And when I ate these foods, sometimes I would feel conflicted and other times I would simply forget that I didn’t want to eat them, until I stood on the scales on a Monday.     I used to wonder how something so important to me could be so easily forgotten after a glass of wine, or when the artisan coffee shop had a particularly amazing selection of cakes on display.     How could I be so capable in so many areas of my life and yet so incapable of something that should be relatively easy. Simply not eating too much at mealtimes and not eating, or saying no, to food between meals.     And when I was questioning myself and wondering why I was so incapable, I blamed myself. I thought maybe I was flawed in some way. I felt so frustrated, so full of shame about my inability to lose weight and keep it off.     So, if you can relate, today’s podcast is for you. Listen in and you will learn why you eat when you don’t want to. You will understand you’re not a failure, you’re not flawed you are perfect just the way you are.     About Clair:     CLAIR MACKENZIE IS A LIFE & WEIGHT COACH WHO HELPS FEMALE PROFESSIONALS AND ENTREPRENEURS LOSE WEIGHT BY TRANSFORMING THEIR RELATIONSHIP WITH FOOD AND THEMSELVES FOR LIFE     Clair’s uses an array of coaching tools and techniques to help women, who are done with dieting, take control of their eating whilst increasing their self-belief and self-worth.     “There is nothing more rewarding than helping someone overcome their detrimental relationship with food so that they can thrive in optimal physical and mental wellbeing.”     After overcoming decades of struggling with her own weight and losing 6 stone Clair used her experience and coaching qualifications to create her two programmes; ‘Lose Weight. Live Life’ for her private clients and her ‘My One Life Academy’ membership program.     Before following her passion to help women lose weight and transform their lives, Clair worked for a global blue-chip organisation in various marketing and consulting roles.     Clair has been featured on the BBC, interviewed for various podcasts, and loves speaking about how she helps women at events.     Clair lives in rural Warwickshire with her husband, teenage children and their two dogs.     Clair's Links:     Facebook Twitter Instagram LinkedIn Website