#8 Feeling compelled to eat

  On today's episode I talk about what's happening when you feel compelled to eat, and what you can do about it.   Most of us often feel compelled to eat things, knowing that it has nothing to do with physical hunger.   Oftentimes we think something will taste really good so we desire it, and sometimes maybe we're feeling frustrated and want something to take our mind of what we're frustrated about, or maybe we're feeling in need of some comfort and we want those foods that make us feel better.   Our usual response is either to have, to eat whatever it is that we want, or to try and use our will power and resist eating and to try and push those feelings away. You may have done this before to try and avoid eating things when you've been dieting.   Well today I talk you through a third option. How to embrace those feelings, the desire, the frustration and the discomfort, whatever it is you may be feeling, so that you can process them, and enable them to dissipate, so that you feel better - without eating.   It's a skill that once learned becomes a total game changer if you want to find new freedom around food.   Listen in to find out more.   About Clair:     CLAIR MACKENZIE IS A LIFE & WEIGHT COACH WHO HELPS FEMALE PROFESSIONALS AND ENTREPRENEURS LOSE WEIGHT BY TRANSFORMING THEIR RELATIONSHIP WITH FOOD AND THEMSELVES FOR LIFE     Clair’s uses an array of coaching tools and techniques to help women, who are done with dieting, take control of their eating whilst increasing their self-belief and self-worth.     “There is nothing more rewarding than helping someone overcome their detrimental relationship with food so that they can thrive in optimal physical and mental wellbeing.”     After overcoming decades of struggling with her own weight and losing 6 stone Clair used her experience and coaching qualifications to create her two programmes; ‘Lose Weight. Live Life’ for her private clients and her ‘My One Life Academy’ membership program.     Before following her passion to help women lose weight and transform their lives, Clair worked for a global blue-chip organisation in various marketing and consulting roles.     Clair has been featured on the BBC, interviewed for various podcasts, and loves speaking about how she helps women at events.     Clair lives in rural Warwickshire with her husband, teenage children and their two dogs.     Clair's Links:     Facebook Twitter Instagram LinkedIn Website