Not invented here? Why letting go is sometimes the hardest part of innovation
Managing innovation - creating value from ideas - Podcast tekijän mukaan John Bessant
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Send us a text History is full of examples of innovations which, despite their promise, have been resisted by established players – the ‘not invented here’ effect. And although we’re familiar with the problem it doesn’t seem to have gone away; there are still plenty of examples to be found across today’s innovation landscape. One candidate might be UAVs – unmanned aerial vehicles or drones. They’ve changed the face of aviation-based services in a wide range of industrie...