Barbara Kahn Discusses the Retail Revolution (Podcast)
Masters in Business - Podcast tekijän mukaan Bloomberg Radio - Perjantaisin
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Bloomberg Opinion columnist Barry Ritholtz interviews Barbara E. Kahn, author of 2018’s “The Shopping Revolution: How Successful Retailers Win Customers in an Era of Endless Disruption.” Kahn is a professor of marketing at the Wharton School at the University of Pennsylvania, and has served two terms as the director of the Jay H. Baker Retailing Center.
