#2045 A record label pivots to SaaS

I was a little intimidated about today’s guest because he’s in the security space. And I find that anything in the security space is hard to understand, harder to explain and wrapped in a mystery because the guests can’t tell me details. But today’s guest is different. He doesn’t come from a security background.  I invited him here to talk about how he built his business despite that. Darren Gallop is the co-founder of Securicy which specializes in building and leveraging information Security and Privacy Compliance in SME’s to drive growth and speed up sales cycles. Darren Gallop is the co-founder of Securicy which specializes in building and leveraging information Security and Privacy Compliance in SME’s to drive growth and speed up sales cycles. Sponsored byUnbounce – If you want to know some of the techniques that I use to have conversations that go deep, even with strangers, go to Unbounce.com/Mixergy. You’ll get instant access to a guide I wrote about how I get people to open up. It covers How-tos like keeping a conversation on track and humanizing a phone call. I’ll also give you specific phrases that help people get personal. Just go to Unbounce.com/Mixergy to get the downloadable guide. Zopto – There are lots of LinkedIn Automation tools out there, and choosing one can be overwhelming. For cloud based lead generation, Zopto is the easiest way to prospect, message and reach out on LinkedIn. Attract hundreds of leads by targeting your ideal customers on LinkedIn using Zopto. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint