#2098 He sold his company to WeWork (and bought it back)

Joining me is an entrepreneur whose story I had read about. He built his company up to $25M but something happened and revenue went down to zero. The story doesn’t end there. He built the company back up, sold it to WeWork and wait until you hear what happened next. Seth Besmertnik is the founder of Conductor, a search and content intelligence platform that helps marketers create and optimize content to improve visibility online. Seth Besmertnik is the founder of Conductor, a search and content intelligence platform that helps marketers create and optimize content to improve visibility online. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. Overpass – Transform your sales with the only platform for hiring remote sales experts, monitoring and managing your team, tracking outcomes and measuring success. Think of your sales reps on Overpass as an “in-house” team that works remotely and cost-effectively. The result is faster recruitment time, a shorter learning curve, greater rep longevity, and a healthier bottom line. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint