Is trust the most important B2B buying criteria? EC-PR's Lorraine Emmett on the PRmoment podcast

Welcome to the PRmoment podcast. Today, we're thrilled to be joined by Lorraine Emmett, the founder and MD of the award-winning B2B tech PR agency, EC-PR. EC-PR is a boutique specialising in B2B PR for engineering, science, and technology scale-ups. They typically partner with high-growth B2B tech brands and companies with 50 to 999 employees, working with Strategic Marketing Leaders and CMOs to elevate brand awareness and influence. Today, we'll dive into her insights on how B2B companies ca...