5 Key Elements of Successful Product Launches with Derek Osgood - Founder and CEO of Ignition

This week's lesson in product management is brought to you by Derek Osgood, Founder and CEO of Ignition. If your product launches are less than ideal, you should listen to what Derek has to say. Even if you're launches go well, there are great tips on how to optimization the success of your launches.  0:00-0:32 - Podcast intro 0:32-2:30 - Derek’s Intro 2:30-4:15 - Who is Ignition for? 4:15-4:40 - Where to find Ignition 4:40-8:40 - The PM/PMM Disconnect 8:40-10:23 - Aligning PM/PMM Teams 10:23-13:10 - Overlooked aspects of product launches 13:10-18:30 - Why Run Betas in B2B? 18:30-21:20 - How to price your new product? 21:20-24:00 - The future of software for PMs and PMMs 24:00-25:00 - Podcast Outro If you want to connect with Derek, shoot him a request on LinkedIn  If you want to check out Ignition, go to their site If you're looking to get into product management, get your hands dirty and gain real experience on Path2Product