Shape Up Principle: Writing a Pitch

If you've been following the Rework podcast, you're undoubtedly acquainted with the concept of Shape Up, a cornerstone of 37signals' approach to product development. In this episode, we delve into a core component of Shape Up: the delicate art of crafting a pitch. Join Rework host Kimberly Rhodes as she sits down with 37signals founders, Jason Fried and David Heinemeier Hansson for a conversation encompassing everything from the essence and purpose of a pitch to the step-by-step pro...