Episode 100: InLinks, entities and internal linking with Dixon Jones

In this episode, you will hear Mark Williams-Cook joined by Dixon Jones, CEO of Links and Majestic Brand Ambassador to discuss: - Google's approach to NLP and entity identification - The role of entity-based SEO vs keyword-based SEO - Creating content briefs based on entities and competitor mapping - Automated internal linking at scale with Javascript - How the InLinks platform works You can get the full transcription and links to resources at https://search.withcandour.co.uk