The Top 10 Deal Makers And Deal Breakers? Sacking 900 People Over Zoom?

On this week in sales we’ll be looking at; research showing what buyers top 10 deal makers and deal breakers are, Ford partnering with Salesforce to make a uber CRM, laying 900 people off with a Zoom call and much more! Sales news: Korn Ferry research – Top 10 deal makers and deal breakers Top deal maker –  “Understood my business needs” Top deal breaker – “Did not understand me or my business” https://i.marketingprofs.com/assets/images/daily-data-point/071221-kornferry-deal-lg.jpg   Ford Motor drives into CRM services for America's SMBs with Salesforce in the passenger seat With the automotive industry looking to diversify its sources of revenue, Ford Motor Co has teamed up with Salesforce to launch VIIZR, a CRM and field service tool targeted at meeting the needs of small business owners in the US. VIIZR is a custom solution built on Salesforce Field Service that Ford says will “help tradespeople schedule field appointments, send invoices and manage customer relationships from one integrated, cloud-based platform”. It’s been developed by Ford Pro, the dedicated commercial arm division of Ford Motor that was set up earlier this year with a brief to focus on vehicles, technology and services for the commercial vehicle sector and increase fleet productivity, improve uptime and lower operating costs through connected services and work-ready internal combustion and battery electric vehicles. https://diginomica.com/ford-motor-drives-crm-services-americas-smbs-salesforce-passenger-seat   Gartner Eyes Declining Mobile Opt-Out Rates The opt-out rate for mobile app tracking will decline from 85 percent now to 60 percent by 2023 as consumers gain experience with untargeted ads, Gartner predicted in a recent report. By 2023, the volume of ad impressions that TV and streaming media channels deliver during what are traditionally considered working hours will grow by 60 percent. This comes as working from home is expected to be the norm for many employees well into 2022.  As a result, periods that were once considered prime time by advertisers have flattened and video consumption, among other things, has intensified during what were once traditional working hours of 9 a.m. to 5 p.m. By 2025, one in five B2B companies will use artificial intelligence/machine learning to proactively slow down customers' journeys by connecting customers with sales reps during digital commerce interactions. By 2026, chief marketing officers will dedicate 30 percent of their influencer and celebrity budgets to virtual influencers. https://www.destinationcrm.com/Articles/CRM-News/CRM-Featured-Articles/Gartner-Eyes-Declining-Mobile-Opt-Out-Rates–150466.aspx   Connect the Dots collects $15M Series A to help companies graph connections A former Salesforce executive wants to make it easier to find those connections, and he’s building Connect the Dots, a startup that aims to build a personalized, professional relationship graph. The way it works is you sign up and it scans any email accounts you have, looking for connections at different companies. It collects and correlates this data. When you look at a particular company, you can see who you know who knows someone there, with the strength of your connection measured by three colored dots. If they’re all green, it’s a solid connection and you can request an email introduction. Drew Sechrist, who was employee 36 at Salesforce in 1999,