Managing a Facebook page with 7 million fans

Shannon Otto, Social Media Manager of Clinique, joins the Social Pros Podcast this week to discuss how her team manages content for their global presence across markets, the statistics and measurements of a multi-national brand, and the ever-rising presence of social commerce.

Read the highlights: http://www.convinceandconvert.com/social-pros-podcast/managing-a-facebook-page-with-7-million-fans/