628: Is the Workforce Dilemma OVERHYPED? Industry Experts Weigh In at RE+ Mid Atlantic

In this special episode recorded from the tradeshow floor at RE+ Mid Atlantic, we explore a pressing question: Is there a workforce issue in the solar industry? Will it work itself out in the medium term? We've assembled a group of industry experts to share how their companies (and clients) are navigating the workforce challenges facing the renewable energy sector as we scale up.Catherine McLean of Dylan Green discusses the evolving work arrangements—hybrid, remote, or in-office—and their impact on women during the pandemic. She also addresses the financial challenges of relocating for jobs in major cities. Whit Fulton, CEO of ConnectDER, talks about the hurdles in getting hardware products like their meter socket adapter to market, and highlights the crucial role of state energy offices in standardized training. Jason Higginson, Head of Marketing for APsystems, covers how supply constraints, like components and metals, are influencing the industry. And finally, Todd Ahern and Adam Jordan of the MegaWatt Group focus on how their business model as an outsourced sales team for installers alleviates certain workforce needs.This episode offers a comprehensive view into the workforce debate, leveraging the expertise of those who are deeply involved in the solar and renewables industry.Is there truly a workforce dilemma? Let me know your thoughts in the comments over on our Youtube channel, where we’ve posted this episode in its full glory. You can see exactly what we saw from the Philadelphia Convention Center at this Summer’s RE+ Mid-Atlantic.If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus