715: Why Culture Eats Strategy: A Peak Performance Playbook From An Inc 5000 Solar Company, with Summit Energy's Eric Israelson and Dallin Mall

Finally, a feel-good story of independence and triumph!  There’s little more patriotic and American than the dream of starting out on your own and building a business that supports your family, serves your neighbors and builds a durable legacy. And we even have a “He left med school for this?” to pull your heart strings too. The true-life story of the rise of Summit Energy as one of the Inc 5000 fastest growing companies, now 2 years running, is a heartfelt look at how Culture truly does eat Strategy for lunch. In this episode, Summit Energy's co-founders, Eric Israelsen and Dallin Maw, share their journey from door-to-door sales to building a thriving solar business. Armed with a philosophy of continuous improvement and a desire to empower their customers and staff to be community leaders, they’re giving people reasons to trust the solar industry again. Tune-in as Summit’s Chief Empowerment Officer discloses how building their company helped both find fulfillment in work and life. Hope you’ll take a break from ice cream and apple pie to feast on this homegrown success story. It’s sure to inspire and guide any would-be solar company leader to reach new heights.Expect to learn:How Summit Energy empowers their customers and staff The leadership philosophies that have made Summit Energy a successDallin's emotional story of what he overcomes every day to be successful as an entrapreneur How Eric and Dallin foster continuous learning and growth in their businessReal-life stories of how Summit Energy's culture has impacted employees and customersReady for a solar industry story where the good guys are winning? Hit play!And, even if you’re listening to this months or years from it’s publishing date, Happy Independence day, #SolarWarrior!If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today’s guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2