From 'body leasing' to 'friendshoring': Romania's Accesa demonstrates the value-add in IT partnerships

Acquired by Germany-based Ratiodata in November 2020, Romania-born tech solutions giant Accesa is a perfect example of how 'IT outsourcing' has evolved in the last 20 years. Accesa CEO Andrea Marliere explains.Accesa is a leading technology services company headquartered in Cluj-Napoca (Romania), with offices in Zurich, Oradea and Munich. Over the past 16 years, the company has managed to establish itself as an employer of choice for IT professionals.Today, the company offers a wide array of technology competences and partnerships, providing services like software development, cloud solutions, automation, artificial intelligence, e-commerce and intelligence workplace solutions, and much more.In November 2020, Accesa joined forces with Ratiodata, one of the largest system houses and service providers for banking technology and document digitalisation in Germany. This has allowed the company to grow to around 1,200 IT professionals on the team, servicing more than 70 clients globally.In the past, companies would simply outsource their IT needs to third-party vendors who would provide temporary staff to work on specific projects.Today, however, nearshoring has become a more sophisticated and strategic approach than pure outsourcing. Rather than simply providing staff on a temporary basis, nearshoring involves integrating the outsourcing partner into the company's value chain. This means that the outsourcing partner becomes a strategic partner to the company, working closely with them to achieve specific business objectives.I caught up with Accesa CEO Andrea Marliere to learn from about this shift to nearshoring, and the new trend which is 'friendshoring'.She explained more about how and why she joined the company, how the company ended up joining Ratiodata, and how Accesa aims to deliver value to its partners now and in the future (with case studies to boot!).