Episode 100 – Welcome to the Brand Strategy Podcast

Episode 100 – Welcome to the Brand Strategy Podcast Hi, friend. Welcome to the Brand Strategy Podcast. I am so incredibly excited to officially welcome you to our very first episode! Today I’m very much looking forward to sharing a little bit more of the heart behind this show, really what you can expect from every single episode and sharing a tiny little peek into my own journey as a creative as well. This has been a labor of love and something that has really been on my heart for a while now. It’s kind of a pinch me moment to be able to put this out into the world and to know you are sitting down listening to these words I’m sharing. So with that, thank you so much for joining me. INTENTIONAL, PURPOSEFUL AND PROFITABLE I am really hopeful this will be a constant series of encouragement for you as you grow a brand that is packed with intention, that is purposeful and profitable. All that to say, the Brand Strategy Podcast is designed to really meet you right where you are on your small business journey with actionable brand strategy, tips and techniques, and all things you can implement in order to better reach your own branding goals. Over the past almost seven years I’ve worked as a brand designer and strategist for creatives, I’ve really come to fiercely believe that purposeful and profitable brands aren’t a luxury that are reserved for someone else. I wholeheartedly believe that is a reality you can achieve if you are simply willing to do the work. And that’s why I’m here! To walk alongside you on your branding journey. Cheering you on every step of the way and sharing the tools and resources you need to succeed. WHAT TO EXPECT FROM THE BRAND STRATEGY PODCAST You can expect episodes, every other week, packed with actionable education, heartfelt encouragement, and lessons from my own experiences as a high-end brand designer and strategist. But here’s the thing, I know that you are a busy creative entrepreneur. And your time is so valuable which is why every single episode is designed to fit into your existing routine. Whether you are tuning in on your morning commute or you’ve got the show on in the background while you are making the magic happen in your own studio. My goal here is to share strategy-packed content in bite-sized doses whether your unique goal for your brand is to book more dream clients or boldly pursue bigger and brighter business goals. Or maybe, you’re still dreaming of getting your business off the ground. I firmly believe that a strategic, heartfelt brand can help you get there. MY STORY Now you might be wondering who am I and how am I qualified to teach you to grow a brand on your own terms. Well friend, I am a brand designer and strategist for creative entrepreneurs just like you. Over the past seven years I’ve worked as an international speaker, an educator for small business owners and a mentor. With little more than a really old laptop and a very bold dream I actually started my design business,