Episode 133: The Truth about Passive Income

You’ve heard all about passive income and it’s recent popularity in our industry, but have you considered the work it takes to prepare for passive income? In today’s episode, I’m breaking down the truth behind how “passive” this passive income really is. As someone with experience in creating products that provide passive income, I can attest to the hard work put into them. I’m sharing what you should know about passive income, what to review when it comes to your product type, how to take your intentions into consideration, and how to prepare for the work you’ll put into it. Chase after your dream in a way that empowers you to hit those big goals. The Work Behind Passive Income Passive income isn’t an easy way to make a quick buck. It takes time, energy, strategy, and so much more to successfully launch a service or product that will provide you with passive income. I’ve successfully launched a few products that led to passive revenue, but trust me when I say it wasn’t easy. There are always going to be mistakes along the way—you can take those as lessons—but it’s important to be thoughtful in your pursuits in business. Ask Yourself Why Why are you going to pursuing passive income? Are you focused only on the money and not the purpose of the product? We can get lost in trying to create passive income because it’s trendy, but how are you serving your customers or students? Be honest with your intentions and create from the heart. Learn From the Pros As an entrepreneur, there are so many things we can learn from others in our industry, online resources, and more! Why reinvent the wheel when you can learn from others, not only how to get started, but also what not to do. Do yourself a favor and find success by learning from others: 1. Invest in a course 2. Join a mastermind 3. Hire a coach or mentor  CATCH THE SHOW NOTE BREAKDOWN: 1:55 – Bonnie’s Experience with Passive Income 3:57 – The Work Behind Passive Income 5:45 – Being Honest With Your Intentions 9:13 – Are your active offers working? 13:38 – Learning from the Pros 1. Invest in a course2. Join a mastermind3. Hire a coach or mentor  If you’re ready to learn more about intentional marketing and growth in your business, then I want to invite you to join me inside my six-month group coaching program—the Heartfelt Brand Society.  Applications are open for this intimate, action-packed six-month group coaching and mastermind experience together! It would be such an honor to deep dive into your goals, vision for the future, and equip you with the clarity and accountability you need to make that a reality.  Curious to hop on a call with me to learn more about this program and how we can work together in this way? All you have to do is